What I’ve been up to

Rebranding Sustainability
Loopi

How I helped rebrand a second-hand fashion marketplace from scratch with sustainability and inclusivity in mind in only 3 months. Sounds exciting? Absolutely. Stressful? Also yes!

↑ 00%
Number

Outcome
Number

Making Factories Safer with Actions
Zaptic

How a small UX change gave factory floor workers autonomy by giving them the ability to report a problem and actually see it fixed in minutes.

How I helped Wolverhampton Homes redesign their website and improve their tenants home management and support experience through accessible principles.

↑ 28%
Boost in conversion rates

↑ 35%
Increase in orders

Faster Reporting on the Factory Floor
Loopi

How I led the redesign of one of the platform's most-used and important features and helped factory workers report faster and more efficiently.

15%
Reduction in safety incidents w/ faster defect reporting.

£12k
Per month saved in wasted materials

Design System
Zaptic

How our small team of 2 created a robust and complex design system from scratch.

↑ 8.8%
Time Spent on page

↑ 47%
Visitor Aqcuisition

Making Social Housing Inclusive
Wolverhampton Homes

↓ 50%
Development Build Time

↓ 28%
Design Execution Time